Feature · Lead follow-up

Every lead answered in seconds. Automatically.

Most leads are lost in the gap between when someone asks and when somebody gets back to them. Automated lead follow-up closes that gap for you — a text within seconds, an email behind it, and a week of follow-up that stops the moment they reply. Included on every website plan from $299/mo, no contracts.

Works whether the lead came from your website, your socials, or the phone.

The leak is not traffic. It's the first five minutes.

Businesses spend months and real money getting the phone to ring — then lose the lead to something far less glamorous than rankings: nobody got back to them quickly enough. The enquiry arrives at 9pm on a Saturday. It sits until Monday. By Monday they have already booked whoever answered first.

This is the cheapest problem in local marketing to fix, and the one almost nobody fixes, because fixing it properly means responding at times when no human is available. That is exactly what automation is good at. We are not trying to replace your sales conversation — we are trying to make sure you still get to have one.

What you get

What automated lead follow-up does.

A text within seconds, every time

The moment a form, chat, Facebook or Instagram lead comes in, they get a real reply — while they are still looking at your website instead of the next one.

Email as well as text

The same answer lands in their inbox, because you do not get to choose which one they check.

A follow-up sequence that keeps going

Most businesses give up after one attempt. Yours keeps a polite, human cadence running for a week, then stops — no nagging, no forgetting.

Replies stop everything, instantly

The second a lead answers, the automation steps back and hands you a live conversation. Nobody ever gets an awkward robot message mid-chat.

Every lead in one place

Website, chat widget, Facebook, Instagram and phone leads land on one contact record with the source tagged, so nothing lives only in someone's inbox.

You get alerted

A notification when a lead comes in and a nudge if nobody has picked it up — the safety net for the busy days.

Opt-outs handled for you

STOP requests are honored automatically and the contact is suppressed everywhere, so compliance is not something you have to remember.

Written in your voice

We write the sequence around how you actually talk and what you actually sell, then you approve every message before it goes live.

How it works

Four steps, none of them yours.

Lead arrives

From your website form, chat widget, social profiles or a phone call — all routed into one CRM.

We reply for you

A text goes out in seconds and an email follows, both written in your voice and approved by you.

We keep going

If nobody answers, the sequence keeps a human cadence for a week and nudges you along the way.

You close it

A reply stops the automation dead and hands you a warm conversation instead of a cold callback list.

The difference

Same lead. Two very different Saturdays.

Without it

  • Form arrives at 9:42pm and sits in an inbox
  • Seen Monday morning, if the notification was not buried
  • One callback attempt, no answer, no second try
  • Lead assumes you are busy or closed and calls the next result
  • Nothing is recorded, so nobody knows it was ever lost

With it

  • Texted back within seconds, at 9:42pm, on a Saturday
  • Email follows so it is waiting in both places
  • Follow-up continues for a week unless they answer
  • You are alerted the moment there is a live conversation
  • Every lead and every message sits on one contact record
Included, not an add-on

It comes with your plan.

Automated lead follow-up is included on every website plan, starting with Launch — alongside your website rebuild, hosting and SEO. There is no separate automation subscription and no setup fee.

$299/ mo · from Launch
Lead follow-up FAQ

Questions about automated follow-up.

It is a system that responds to every new lead for you — a text within seconds, an email behind it, and a follow-up sequence over the following week — so no enquiry depends on somebody remembering to call back. When the lead replies, the automation stops and you take over.

Stop losing leads you already paid for.

Start with a free audit — where your leads are coming from, where they are leaking, and what we'd automate first. No contracts.

Get my free audit